1 - To upend the relationship between public and artist set forth in Hans Urlich Obrist's Do It project, while...
2 - ...Inverting the dynamic between performer and audience, literally performing on audience command, thereby...
3 - ...Changing the role of the audience as art consumers to participatory producers of the artwork, and...
4 - ...Closing the gap between the artist's studio as a site of labor and the gallery space as a site of viewership, through...
5 - ...Engaging Web 2.0 technologies (blogsites, Twitter, webcams) as mediums for collaborative expression, deflating the notion of the individual as Author, while...
6 - ...Exposing the influence that the demands and desires of the art market has on the artwork produced by artists today